16 September 2008


  • Sep 16, 2008


MyFarm is one of my clients, and I potentially benefit from them signing up new customers


You have no doubt heard of the increasingly common services where a company regularly delivers a box full of fresh, usually organic, produce from CA farms, right to your doorstep.

MyFarm takes this concept a step further.
They don't buy from farmers, nor do they have land of their own.

When they say "local", they really mean it!

The space they use to grow organic vegetables in is literally right in your own back yard.

(And not the way people have been using the word "literally" to imply exclamation; I mean "literally" literally.)

They come in, assess the soil, assess the site (shade/sun, etc), discuss with you what you like to eat, and figure out what can be grown in your yard.
They build a garden, from scratch if need be (including bringing in organic soil if the existing soil is contaminated), install drip irrigation (the lowest water use type), and come back regularly to maintain it.

The customer can help with this process as much or as little as they like.

Essentially you are hiring landscapers - plus you end up with fresh, delicious, organic fruits and vegetables, from the most local source possible.

If you have a big enough yard, they may harvest more than you can eat, in which case some gets distributed to other clients in the neighborhood, and you get charged less.
You also may get some things from elsewhere in your neighborhood to allow for greater variety.


This is one of the most brilliant ideas I have heard in a long time (since NetFlix - oh if only I had had investment money back when I first heard about that idea - back when their advertising consisted solely of spam emails)

They contacted me about moving soil.
By sheer coincidence, the very next day I saw a segment on them on the show "Your Green Life".
I am looking forward to working with them.

I am making business contacts!
Every day this thing which I originally intended to be a way to make a little cash in between real jobs almost 2 years ago, becomes more and more like an actual business.
Its going to take a long time to get used to this.

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