Micheal Scott has it right
On the popular TV show "The Office", the branch manager is a bit of a doofus. He's not all that bright, he is totally obsessed with having his employees like him on a personal level, and he has very little knowledge of actual business or management theory.
He makes his superiors wring their hands and shake their heads - but the thing is, his office's sales record is the best in the company, so despite his many, many faux pax, he always keeps his job.
Nobody can quite figure out how he manages to do such a good job in spite of himself.
Even though he tells them quite clearly, time and again.
He considers his employees family.
He wants his customers to feel cared for.
He is more interested in making people happy than in making money.
You can't learn to be community based and to value clients as actual people in business school. You can't use the idea of caring about people and being friendly to increase the bottom line, because if your interest is in the bottom line, you aren't genuinely interested in people. You can't fake authenticity.
